Vogue Fashion’s Night Out

So last night was the annual Vogue Fashion’s Night Out in London and I took my camera with me to show you where and how it happens. Every year after London Fashion Week is over to the streets of Central London put on a festive look again and celebrate fashion one more time. What happens during Fashion Night Out you ask? Well, a lot of stores give discounts for one night only and welcome people inside with drinks, canapés, music and goody bags. Almost every shop also has an event happening inside, whether it’s meeting the designers, listening to presentations or organising fun activities where everyone can participate. You’ll see below that House of Fraser department store was offering personalised Chloe perfume bottles and Radley brought the cutest dogs dressed in their t-shirts for people to take pictures with. Everyone is having fun, drinking champagne and socialising with like-minded fashionistas. Shops are also opened longer hours during Fashion Night Out. I really enjoy the atmosphere there as everyone is super chatty, happy and dressed up

So take a look below at the events me and Patrik visited yesterday before the hunger took us over and we ended the night at Nando’s which was totally my idea, as I don’t know anyone who likes to eat as much as I do:)

Enjoy xx

MEME event

Aspinal Of London event

House Of Fraser event

French Connection eventPhotography by Patrik Lundin